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May 2014
288 pages  

6 x 9
9780822962953
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Rhetoric in American Anthropology
Gender, Genre, and Science
Applegarth, Risa
Winner, 2016 CCCC Outstanding Book Award

In the early twentieth century, the field of anthropology transformed itself from the “welcoming science,” uniquely open to women, people of color, and amateurs, into a professional science of culture. The new field grew in rigor and prestige but excluded practitioners and methods that no longer fit a narrow standard of scientific legitimacy. In Rhetoric in American Anthropology, Risa Applegarth traces the “rhetorical archeology” of this transformation in the writings of early women anthropologists.
Risa Applegarth is assistant professor of English at the University of North Carolina at Greensboro. She is the recipient of numerous grants and awards, including the James Berlin Memorial Outstanding Dissertation Award from the Conference on College Composition and Communication.
Risa Applegarth’s Rhetoric in American Anthropology draws our attention to the work—both past and present—of defining what counts as anthropological fieldwork, as well as who is allowed to do this work. Using a novel approach to rhetorical archeology, she explains how different concepts of ‘the field’ and forms of writing arose historically, and most importantly, how women and scholars of color have been both marginalized and influential in these developments.”—Rogers P. Hall, Vanderbilt University

“Applegarth’s provocative account of genre formation challenges our understanding of genre, professionalization and scientific discipline formation. Scholars of anthropology, scientific rhetoric, and gender and race studies will value Applegarth’s recovery of three powerful early genres and the writers who produced them.”—Brent Henze, East Carolina University

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In the early twentieth century, the field of anthropology transformed itself from the “welcoming science,” uniquely open to women, people of color, and amateurs, into a professional science of culture. The new field grew in rigor and prestige but excluded practitioners and methods that no longer fit a narrow standard of scientific legitimacy. In Rhetoric in American Anthropology, Risa Applegarth traces the “rhetorical archeology” of this transformation in the writings of early women anthropologists. Applegarth examines the crucial role of ethnographic genres in determining scientific status and recovers the work of marginalized anthropologists who developed alternative forms of scientific writing.

Applegarth analyzes scores of ethnographic monographs to demonstrate how early anthropologists intensified the constraints of genre to define their community and limit the aims and methods of their science. But in the 1920s and 1930s, professional researchers sidelined by the academy persisted in challenging the field’s boundaries, developing unique rhetorical practices and experimenting with alternative genres that in turn greatly expanded the epistemology of the field. Applegarth demonstrates how these writers’ folklore collections, ethnographic novels, and autobiographies of fieldwork experiences reopened debates over how scientific knowledge was made: through what human relationships, by what bodies, and for what ends. Linking early anthropologists’ ethnographic strategies to contemporary theories of rhetoric and composition, Rhetoric in American Anthropology provides a fascinating account of the emergence of a new discipline and reveals powerful intersections among gender, genre, and science.

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